What is storytelling and why should you use it?

What is storytelling and why should you use it?

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Once upon a time, there was a young girl. She was 9 years old and her name was Wende. Wende was incredibly...
Blog SEO: add and maintain categories on your blog!

Blog SEO: add and maintain categories on your blog!

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. If you write an amazing blog post, you’d like it to help in the ranking of your site, right? If you create awesome...
Missed YoastCon 2019? Learn from our takeaways!

Missed YoastCon 2019? Learn from our takeaways!

Edwin Toonen Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. YoastCon 2019 was amazing. The atmosphere was great, the venue inspiring, the speakers...
How to get sitelinks

How to get sitelinks

As a site owner, you want to come across as an authoritative result, as well as stand out in the search results. Even if you’re already ranking #1. Sitelinks can help you with that. What are sitelinks, you ask? Sitelinks appear under the main search result,...
Visual search: The future is now

Visual search: The future is now

Edwin Toonen Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. We are a visually oriented species. Humans can understand pictures in the blink of an eye....